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  • Services
    • Lazarus AI
    • Braive Repli
    • Speed To Lead
  • About
  • Our Work
  • Contact Us
  • Resources
Case Study

NEU REAL ESTATE GROUP

Turned a “trash” database into $5.2M in sales — in 90 days — using AI-driven investor reactivation
Challenge

8,000+ mixed contacts, zero segmentation, and no visibility into investor intent

Neu Real Estate Group builds and sells 2–4 unit investment properties. Like most small-to-mid-size developers, they had:

  • Thousands of legacy leads from past marketing pushes

  • Old sign-ups from events, listings, and inbound

  • Agents, investors, wholesalers, and random buyers mixed together

  • No idea who was still active

  • No systematic follow-up

  • No dedicated sales team

The group was ready to delete the entire database because it “didn’t generate anything.”

real estate quadplex-1
our approach

Instead of cold calling 8,000 people (impossible without hiring full-time reps), we introduced an AI outreach agent to surface real investors — fast

  • SMS-based investor reactivation: AI handled the first touch, qualification, and routing — adapting messaging based on lead/prospect behavior.
  • Automated segmentation: Each contact was sorted — active investor, buyer, agent, wrong number, or not interested — giving the team more clarity into their database. Neu finally had clarity for the first time.
  • CRM cleanup + pipeline optimization: The campaign didn’t just generate revenue — it rebuilt Neu’s CRM into a usable asset.
real estate investment-1
RESULTS

Over $5 Million in revenue from leads they were about to delete

  • $1.3M in sales in just 30 days from a test batch of leads
  • $5.2M+ total revenue in under 90 days
  • Sales pipeline filled with verified investors
  • Zero new hires
  • No Manual follow-up
  • A fully segmented database they now use for predicable deal flow

"In just 3 months, their reactivation strategy helped us generate $5 Million in sales from leads we had completely written off. Their systems re-engaged old contacts, re-opened conversations we thought were dead, and drove a surge of qualified opportunities.

I'd highly recommend Braive.

alec neu
- Alec Neu
Lead Investment Advisor

Why This Worked

Most developers sit on a decade’s worth of dead investor leads. But very few have the team or systems to revive them.

Neu Real Estate Group didn’t change their marketing.
They didn’t change their inventory.
They didn’t hire a closer.

They just gave their old database a structured, intelligent second look.

See What Your Old Investor List Is Worth

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